McEnroe vs. McEnroe
Project
McEnroe vs. McEnroe
Client
Unit 9 Films
Publisher
Michelob
Date
2022
Overview
In the trailblazing "McEnroe vs. McEnroe" venture, Rouge Mocap was at the forefront of innovation. Collaborating with Michelob Ultra and Unit 9 Films, Rouge Mocap meticulously gave life to the digital avatar of tennis legend John McEnroe. Their expertise in high-resolution 3D scans and advanced texturing lent authenticity to McEnroe's evolution over different eras.
Rouge Mocap's mastery encompassed a spectrum of services, from character rigging to facial expressions, and motion capture sessions. Their role in crafting an immersive experience that transported audiences into iconic matches remains unparalleled.
The project's accolades, including the Cannes Lions Award, Sports Emmy, Clio Award, and One Show Award, underscore Rouge Mocap's pivotal contribution to real-time experiential technology. Their legacy of shaping unforgettable experiences continues to fuel innovation and creativity in the field.
Services Provided
Pre-Production Support (Script Breakdown, Shoot Schedules, Shot List, Etc.)
Full Performance Capture
3D Scanning, Character Creation, & Rigging for (5) Different Eras of McEnroe
3D Modeling & Texturing for Tennis Rackets
Body & Facial Post Processing
Final Polish Body & Facial Animation